Coca Cola (Havas)
Role: Social Media Analyst
Created social listening reports for various Coca Cola Brands (Gold Peak, Peace Tea, Honest Tea, AHA, Powerade, Smart Water, Vitamin Water). Focused on audience engagement and content performance.
TOYOTA (22Squared)
ROLE: Assistant Media Planner
Created Media Plans for Ad Serving, Audio, Display, Endemic, Programmatic, Search, Social, TV, and TV Everywhere. Analyze, interpret, and summarize audience and cost data for media vehicles.
STONE MOUNTAIN (bLUE SKY AGENCY)
ROLE: MEDIA COORDINATOR
Conducted market research on trends and company market share to determine appropriate campaign plan. Provided weekly reporting on KPI’s.
NORTHSIDE HOSPITAL (BLUE SKY AGENCY)
ROLE: MEDIA COORDINATOR
Conducted market research on trends and company market share to determine appropriate campaign plan.
DEEPR
ROLE: SOCIAL MEDIA COORDINATOR
Responsible for social media strategy, content development, and social media management to increase brand awareness, lead generation and overall engagement.
DEF JAM RECORDS
ROLE: DIGITAL MARKETING INTERN
Assist Digital Marketing Director and Leads with overall digital marketing efforts, supporting artists like Alessia Cara, Big Sean, DaniLeigh, Jhene Aiko, YG and more. Monitored trends weekly for all artist on the roster and reported performance on all digital marketing campaigns.
